Group JYJ (Kim Jaejoong, Park Yuchun, Kim Junsu) have been appointed as ambassador to the 2014 Incheon Asian Games.
JYJ will attend the ceremony of the 2014 Incheon Asian Games commission on the morning of Feb 20 at Lotte Hotel in Seoul
After the ceremony, JYJ is scheduled to begin in earnest the overseas promotion for the 2014 Incheon Asian Games.
JYJ are also ambassadors for 2010 G20 summit, 2011 PR ambassadors to the United Nations, and 2012 Nuclear security summit appointed by Ministry of Foreign Affairs.
Meanwhile the Asian Games will start on Sep 19 until October 4, 2014 to be held in Incheon.
According to the organizers, “We commissioned JYJ as ambassadors to spur publicity abroad in Asia and promote awareness of the Asian games since they are highly popular in Asia”
JYJ had a world tour in 2011-2012, spanning 15 cities with 210,000 people attending. They’ve proven their popularity when they were appointed as Goodwill ambassador for the UNAIDS Asia-Pacific region and the 2012 Seoul Nuclear Security Summit.
They also held a fan fair last June, a first in Korea, and with over 7,024 Japanese fans flying in to attend. It established a record for most foreign people entering the country for a single event. It’s economic effect are estimated to be around 10 billion KRW.
Asian games chairperson Kim YeongSoo, “We hope that the tournament will be successful and be known by 4 billion people in Asia due to JYJ’s international popularity”
T/N: The organizers have also appointed Actress Lee SiYoung as ambassador last Jan 2. Link